Established Spot Director Reveals The Step-By-Step Process That 99% Of All New Directors DON'T Know And Will Take Them Their First Two Years To Find Out!

A 4-Disk Set

 
"I just finished watching your seminar. UNBELIEVABLE!  I loved it!!
I was going to approach this business the complete wrong way, and you helped me go the right direction.
Worth every penny."
-Carlos Ramos, Producer, FOX TV

Craig Worsham is an established, working spot director.  He has over 10 years experience directing commercials and nearly 20 years in the business.

Spike Jonze
David Fincher
Ridley Scott
Michael Bay
Tony Scott
Mark Pellington
David McNally
Gore Verbinski

These are just some of today's accomplished feature directors who started their careers making
30-second "films" as commercial directors.

Learn how to Get In and Stay In one of the most creative and lucrative jobs in the industry.

This popular 2-day Seminar is now on DVD

Click here to listen to a recording of a
60-Minute Teleseminar.  FREE

" From your spec reel and preproduction, to contracts and pitching, this DVD seminar of almost 8 hours will transform you from a complete novice to a well informed professional ready to tackle the market."
-The Writer's Store

"This seminar provides a tremendous head start. Embarking on a commercials directing career without the insight offered in this class is not recommended!"
-Dan Chung, Writer

From: Craig Worsham
Date:  Thursday,  10:27 a.m.

The Directing Commercials Seminar will give you something every director would love to have: the advantage of learning from another, more experienced director.

Significantly reduce your learning curve by two full years.  I'll take the guess work out of every step that gets you to your first gig as a professional director.

Your reel is the #1 reason you will or will not get work. To prove, first to a production company then to the advertising agencies, that you are a commercial director you must show them spots that you have directed. It's that simple.

Never directed a television commercial before? Then you'll need to create a spec reel. That's not as simple as it seems. (Spec spots are fake commercials designed to look like real commercials and showcase your talents as a director.)

Once you know the secrets to producing an effective spec spot and spec reel you can save yourself thousands of dollars and valuable time.

Once you see samples of a typical contract between a commercial director and a commercial production company you can negotiate your own deal with confidence.

After learning insider secrets on the all-important conference call with the advertising agency you can conduct it with the authority and passion the ad agency is looking for. I will teach with you a secret guaranteed to make you stand out from the competition.

Relationships - the second most important component to your success. You will learn how to deal with the advertising agency, the client and your production company- before, during and after the job.

But what about DIRECTING the commercial you say? You will learn what makes directing a 30 or 60 second spot so very different from directing a feature film, a short, a corporate video or a music video.

Creating a spot that entertains as well as sells the product, all within the very restricting and exacting time limit. That's not so easy.

You will study original agency scripts and/or storyboards, then with the aid of my original material you’ll see how each spot evolved into the on-air version.

This may be your only opportunity to sit down with a working, experienced commercial director and have him take you through every step of the process.  From creating your spec spots as cheaply and effectively as possible to shooting and finishing that $500,000+ television campaign. Including all the creative and political steps in between.

This 2-day seminar is everything I wish I'd known when I was starting out. 

This seminar will give you the power of knowledge.

This seminar will give you confidence.
Imagine the advantage.

Craig Worsham, Director

"I have been an agency Art Director for the past 15
years and have long dreamt of becoming a director but
have never really known where to start. I have even
gone to director’s I have worked with in the past for
advice but they have been less than willing... to put
it nicely... to part with any wisdom or assistance.
Your DVD has not only has done what they wouldn’t... it
has convinced me more than ever that this is what I
want to do. I have watched it all the way through
three times now (yeah, that's 22.5 hours worth!), and
it has been my single biggest, most helpful and most
valuable information resource since deciding to pursue
this 'adventure'. "
- Brennon Bynum, Art Director

I'm an established feature film producer and director looking at working in commercials and direct response. I purchased your seminar on DVD and found it a great help in deciding my focus and developing a specific approach for working in your industry.  Many thanks.
-Julian Grant, Producer/Director

"Craig Worsham's insightful, clearly and cleverly presented real-life advice and adventures gave me the in-the-trenches straight-from-the-horse's-mouth account of how the industry actually works that I couldn't possibly have found anywhere else.  I got way more from the seminar than I expected.  I walked away armed with practical techniques and strategies for putting together my reel, learned (not generally but very specifically) how to gain representation, and found and corrected all sorts of mistakes in my previous plan of assault on the industry. 
The time and heartache Craig saved me just in terms of the mistakes I would have gone out and made without his advice and his counsel, that right there was worth every penny and every moment of that weekend.  I feel like someone else went out and paved the way for me to go and get started for real.  Plus Craig's intimate and interactive personal presentation style made the whole weekend fun and fascinating.  Even if there were an authoritative book on how to break into the world of commercial directing, it wouldn't compare to attending Craig's seminar in person and downloading the vast stores of helpful information he makes available to his students in the room.  It's an invaluable experience and I cannot recommend it highly enough."
-David Ackerman, Writer/Director (To read more of David's glowing words, click here.)

Loved the DVDs. Thank god I ordered it because I was cluless before.
-Frank Licata

“A veritable oasis amid a desert of information on how to break into this exciting craft.”
-Randy Jonsson, Lucas Digital/Industrial Light + Magic

"Fantastic seminar!  I'd take it again once I've made some spots as well. Amazing info – and yes, you should double the price!"
-Michael Hoffman, Film Director

“This class reaffirmed some of what I knew already, dispelled some misconceptions and taught me a ton of new stuff.  It's worth twice as much.”
-Greg Swartz, Freelance Commercial Director

"Best value for the money of any course I've taken. Excellent real world examples."
-Andrew Curry, F/X Supervisor, Freelance

“I learned more in 2 days than most commercial directors learn in their first 2 years! What an amazing advantage you’ve given us.”
-Josh Elliott, Photographer / Set Dec on “American Dream”

"Very informative class.  Helpful in a realistic sense."
-Mystro Clark, Actor/Comedian

“I wish I could have found a seminar like this before shooting my spec spots.”
-Nelson Parks, Talent Manager, ESI Kidz Network

"Craig's seminar should be a requirement for all aspiring filmmakers."
-Matthew Askandari, Student, University of Southern California

“Take this class. It fills in all the gaps. Well worth the money.”
-Adam Martin, UCLA

"Seriously informative and empowering. Thank you."
-Jose Clemente Hernandez, DGA Assistant Director

"This seminar provides a tremendous headstart. Embarking on a commercial directing career without the insight offered in this class is not recommended!" -Dan Chung, Writer

"I feel like you've provided all the learning of the first two years of being a spot director in one weekend."
-Chris Penney, Director, New York

"Craig Worsham is the Confucious of Commercial Directing.  Study his ways, breathe them in, then go out into the world and sell stuff."
-David Dozeretz, VFX Supervisor, Persistence of Vision Entertainment

Watch and listen to the most important information of your career anytime and anywhere.

Over and over again!

Click here to see 9 Preview Clips

Included in this 4 DVD Set:

7.5 Hours of Priceless Information

11 Commercials

10 Spec Spots (See why some work and some don't.)

15 Handouts  (As PDF Files*)
3 Samples of Director's Treatments
4 Ad Agency's Scripts and/or Storyboards for 4 different commercials
2 Samples of a Director's Contract with a Production Company
A Blank 30-frame Storyboard Worksheet
A Blank AICP Bid Form
2 Articles on New Directors
Director's Storyboards
*PDF files can be viewed and printed on any computer with a DVD-ROM drive.

60+ Chapters (Jump to any topic from the main menu.)
Intro
The Process of Getting In
Creating Spec Spots
The Spec Reel
Concept Is King
Producing Your Spec Spots
Spec Spot Format
Spec Reel Format
Finding A Production Company
Signing with a Production Company
The Contract
Getting the Boards
Getting the Job
The Director's Treatment
The Conference Call
The Agency
Pre-Production
Shooting the Spot
Post-Production
The Breakdown of 3 Spots
and much more!

Special DVD Bonus: Need something clarified? DVD owners can ask Craig an unlimited number of questions via email or phone!

You can read interviews with two of our first success stories here.

PAL NOTICE: DCS DVDs are NTSC but almost ALL PAL DVD players will play NTSC DVDs.  Please test your system with an NTSC DVD before ordering.  You will also be able to view these on any computer with a DVD drive.  These discs are region-free and will play anywhere.

Click here to see 9 Preview Clips

This is not a "filmmaking" course, this is precise information on how to start and maintain a career as a television commercial director. You won't find this information in any film school or on any set.

No directing experience?  No problem, you'll learn enough about the process to empower you to go out and start planning your spec reel the next day.

Many people have used spot directing as a stepping stone to directing feature films.

Each spot is like directing a mini film- you collaborate with the writers and producers (the agency), the money people/studio (the client) and a crew of 30 plus to create something that makes everyone happy and...doesn't suck.

It can be very intimidating if you don't know what to expect.

Click here to listen to a recording of a
60-Minute Teleseminar.  FREE

This seminar is priceless considering what it will do to jump-start your career.  On your spec reel alone it will save you thousands of dollars.

And, as you already know, there is no other source out there for this information.  As one director said,
" Craig should be shot for sharing this information."

The 2-day class is normally $449 - we have sold hundreds of these videos at this price. 

For a very limited time, since the live seminar is on hiatus, we are offering an amazing deal on the DVD, SAVE $150 off the regular price.

The price is now only $297 plus shipping. This is the absolute lowest price you'll find for these DCS DVDs.  (They're sold at Amazon, The Writer's Store, The Screenwriter's Store and ShowBizSoftware.com.)

But hurry, once our current inventory of DVDs are gone, the price will go back up to $449.

Get yours NOW!

You will be taken to Paypal where you can securely use any major credit card without needing a Paypal account. NOTE: You do NOT need a Paypal account to purchase.  Once at the Paypal site, click on the "Continue" button in the lower left to proceed. 

Thank you and good luck with your directing career!
-Craig Worsham

email us:  info @ directingcommercials.com
to avoid spammers, this is not an active link

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